PROCTOLOGI

Stages / 10

Stage 10 / 10

Insecurity

Finding. Leave the customer too scared to churn.

The final stage. Success is measured at renewal, and in no other way.

  1. P Pain 01
  2. R Requisition 02
  3. O Obstruction 03
  4. C Champion 04
  5. T Timeline 05
  6. O Obfuscation 06
  7. L Leverage 07
  8. O Objections 08
  9. G Gatekeeper 09
  10. I Insecurity 10